ADK – Logo Animation

ADK Logo Animation – Exploratory

When a new logo was designed for the ADK advertising agency, the idea was to create a sense of activation of consumers with the red arrow symbol. This animation was an exploratory designed to create the feeling of energy being transferred and multiplied with that symbol. An accompanying soundtrack was written and recorded to help accentuate the sense of increasing energy.

Client:

ADK America

Project Skills:

Animation, Music Composition and Recording, Video Editing

Software:

Adobe Animate CC, Adobe After Effects, Garage Band